Webmaster Level 1

Certificate of Achievement (COA)

Webmasters are proficient at blending the art of Web page coding with the visual arts to create pages that are content rich and visually pleasing. They are skilled with page layout, image creation and manipulation, and Web page scripting. In addition, they administer the Web sites and keep them secure. The Webmaster, Level 1 certificate requires learning to use current markup languages and industry standard software for Web content development and presentation, following the international standards as recommended by the World Wide Web Consortium. This certificate prepares the student for employment as a member of a Web professional team.

This certificate prepares a student to become a Webmaster, Web Team Member, Information Systems Analyst, Information Technology Analyst, or Web Designer.

Upon completion of this program, the student will be able to:

  • apply file management techniques to the management of multi-level Web sites hosted on a Web server.
  • utilize multiple programs simultaneously in order to develop Web sites.
  • explain the global infrastructure that supports the Internet and the World Wide Web and how communication through the Web is accomplished.
  • demonstrate an understanding of the visual design concepts related to designing a Web site for a specific audience using a storyboard and wire frames.
  • create optimized graphic and media elements that effectively enhance a Web site without impacting bandwidth.
  • utilize markup languages, including XHTML, web authoring software, and cascading style sheets (CSS), to develop multi-level Web sites that are uploaded via File Transfer Protocol. (FTP) to a Web server.
  • research and implement current World Wide Web Consortium (W3C) standards including technical recommendations for markup languages, the Web Accessibility Initiative (WAI), the Web Mobility Initiative (WMI), and other recommendations as they are introduced.
  • plan a structured approach to Web site development that identifies the information dissemination needs of a client and organizes the content effectively and efficiently in order to communicate to an identified audience; then develop and implement an appropriate Web solution.
  • utilize client-side scripting and Cascading Style Sheets in order to manipulate interactive objects like navigation bars, forms, rollovers, other event handling, and the control of windows, frames, and layers.
  • demonstrate basic skills in form validation and processing, server-side programming with hypertext pre-processor (PHP), CGI scripting with Perl, and database-driven Web development.
  • demonstrate proficiency in the process of Web project management on a real-world Web site including design specification, research, production, modification, and presentation.
  • explain the history of electronic commerce including the theory and practice of marketing via the World Wide Web.
  • demonstrate proficiency in Web business principles including design specification, research, production, modification, and presentation.
  • explain the history of electronic commerce including the theory and practice of marketing via the World Wide Web.
  • Demonstrate proficiency in Web business principles including organic and paid search marketing and optimization, Web marketing, business processes, contract negotiations, change orders, and general business planning.
  • understand fundamental legal issues as they relate to Web development copyright and privacy policies.
  • develop an awareness of Web security issues.

Certificate of Achievement

The Certificate of Achievement may be obtained by completion of the required program with grades of “C” or better or equivalent.